WELCOME TO ELEANOR’S BLOG
As a woman entrepreneur, your job is to build the business ONLY YOU can build.
The job of this blog is to give you the inspiration, tools, ideas, support and well-timed humour you need to see it through.
You’re not here to follow some else’s formula, toil for paltry money or coast below your potential.
I’m not here to enable mediocrity, enforce a culture of overwork, or present you with fluff and thinly veiled regurgitations of other people’s ideas.
If, having read this far, we see eye to eye, then I encourage you to IMMEDIATELY sign up for my newsletter. It is CONSUMED by thousands of intelligent women each week, including some of the best-known leaders and coaches in the women’s entrepreneurship space.
Why? Because it’s funny, smart and genuinely helpful.
IN THE MEANTIME, HERE’S WHAT YOU SHOULD READ FIRST.
HOW I TRANSFORMED MY WEEKLY CALENDAR
In 2018, I had 29 hours of scheduled time: meetings, coaching sessions, classes etc. Flash forward to 2021 and my unscheduled hours have dropped by 67% to 9.6 hours per week. My calendar used to make me want to cry. Today I have a lot of open, unscheduled time. It’s pretty awesome.
BIZ LESSONS FROM THE HIGHEST PAID HUMAN IN TELEVISION
Last year, the Judge took home a cool 47 million from her show, which has been in syndication for 25 seasons. This was ON TOP of the $100 million she commanded from CBS when she sold them her Judge Judy library (of shows she had ALREADY PREVIOUSLY SOLD THEM!). And lest you think you can’t teach an old dawg new tricks, last month Judge Judy took her cash machine, I mean, TV show, and sold it to Amazon, where soon people around the world will be able to hear her tell off unsuspecting cheaters, philanderers, petty thieves and various other hapless pseudo criminals.
THE MOST IMPORTANT PART OF MY 2021 BUSINESS PLANNING
If you are like most entrepreneurs, you will fill your strategic plan with a lot of activities that produce very very VERY limited results… And you will likely devote too little time to the one thing that generates ALL THE VALUE.
DON’T CAST YOUR PEARLS BEFORE SWINE
Don’t waste your breath serving up your message and offer to the wrong audience because. Not only will they ignore, overlook or undervalue you. Their apathy or misguided criticism will crush your confidence and SINK you. There is no marketing tactic, launch strategy or copywriting formula that will help you if you are casting pearls before swine.
Then continue reading here:
The Forleo Story You Were Never Told
Please note: If you’re struggling to get clear on your message – or if you’re concerned your ideal clients don’t truly ‘get’ what you do, then this article may be the most important thing you read this quarter. It is lengthy, but I guarantee you...
Overwhelmed and indecisive? Here are three reasons why (& how to conquer them)
Women entrepreneurs: It's one thing to take your time to make a well thought out decision about a step that you want to take…. And it’s another thing entirely to UNDERMINE yourself AND your credibility by second guessing and hesitation. But I...
Why Women Entrepreneurs Need To Lead From Their Zone Of Genius
If you're a powerful woman entrepreneur on the rise, you need to listen up. Your gateway to growth relies on your commitment to leading your organization from your zone of GENIUS and NOT from your zone of excellence. Your zone of genius is the...
Why a Small Inner Circle of Close Powerhouse Women Leads to BIGGER Success
New research has shown that when it comes to building professional networks for women, sizes DOESN’T matter. While men benefit from broad, male-dominated networks, recent studies have shown that women advance to upper levels of leadership faster when they are a part...
Why you need to focus on tackling (BETTER) problems
If you’re a successful entrepreneur on the cusp of breaking through to a whole new level of growth BUT you’re dealing with the same old nagging problems that you just can’t shake… …then I have the cure for you: It’s time to get better problems....
Coco Chanel, Oprah Winfrey and Brené Brown Have THIS. Do YOU?
There isn’t a single world-class female entrepreneur who hasn’t mastered her Million Dollar Message: Oprah Winfrey. Brené Brown. Coco Chanel. And now YOU. I’m currently looking for 30 women entrepreneurs who want to collaborate with me to find,...
The Four D’s Of Getting Out Of Email Jail
If you are a high-performing woman entrepreneur, one of the most important strategies you need to master is how to deal with your EMAIL. Now, I outsource my email management to one of my team members, but delegating email to someone else is...
Brand Strategy: Don’t Make This Classic Personal Brand Mistake
If you’re an entrepreneur who wants to attract high end clients, you MUST avoid this classic personal branding and messaging mistake: Destructive messaging. Here’s an example. If an entrepreneur wants to position themselves at the top of...
The Simple Strategy You Need To Become A Better Presenter (TODAY)
One of the big questions that I get from the women leaders that I work with is this: How can I be a better presenter? Now, there are MANY things that you can do to become a powerful presenter, BUT, there is one specific thing you can do -- TODAY...
Growth Mindset – Why You Need to Value the PROCESS (Not Just the Results)
If you played an instrument or joined a sports team as a kid, you’ve likely heard the phrase: Practice makes PERFECT. We see the value of the process - patience, discipline, and hard work - that needs to be instilled in our children, but we often fail to see that this...
How To (Authentically) Position Yourself As an Expert In Your Industry
If you are like so many women entrepreneurs, you have a love–hate relationship with your expert status. While you KNOW it’s important to articulate a powerful point of view and share your expertise, the idea of holding yourself up as an...
Margaret Dawson, Women in IT USA Winner and VP, Portfolio Product Marketing at Red Hat
In the world of Tech and IT, Margaret Dawson is a BIG deal. A 20-year veteran in the tech industry, Margaret was recently named the 2018 Women in IT USA winner as well as the Business Role Model of the Year for the United States. She currently works as the Vice...
On Me and My Husband
If you’ve ever wondered whether you can combine a fast-growing business with a calm home life, you need to listen to the momentous change that happened in my marriage this fall. My husband recently exited his business and became my company’s newest team member. It's...
Applications Closed: Superstar Learning Specialist
Applications for this position are now closed. Fun, fast-growing women’s leadership development company is on the hunt for a superstar learning specialist. This is a full-time position. To be successful in this role, it’s essential that you’re...
NO Is A Complete Sentence (How To Set Boundaries Without The Guilt)
Saying “no” is one of the most common things I see women struggle with when it comes to setting strong boundaries. As a result, women often derail their plans and burn their precious energy taking on tasks that they have ZERO interest in doing....
How To Use Positive Affirmations To Achieve BIG Results
Affirmations: inspiring, motivating… but not always effective. That’s because there is a right way AND a wrong way to use affirmations. To use an affirmation effectively, it should be designed to accomplish one BIG task: to reinforce your results producing process....