WELCOME TO POWER + PRESENCE + POSITION

As the CEO of your company, and especially if you’re a company of one, it’s very important to be a spokesperson for your organization and its mission. You might be scared of showing up and being judged, criticized, corrected, or maybe you just don’t like how you look on camera. These reasons for not being visible aren’t serving you and they aren’t helping you be the strong leader your company needs.

Are you serving your audience or impressing your peers? I have seen it so many times. We get excited about the success of our business and we begin to overshoot our prospects, overwhelming the audience. Doing this impedes your ability to serve them and ultimately cripples your business growth.

Disqualification selling is all about drawing clear boundaries around who your brand, company, and offerings are not for. When you do it right, you can catapult your brand to cult status, grow your revenue to heights you’ve never seen, and make the process of closing sales much more elegant and refined.

The power of content marketing comes from being able to transform a lead you have into a buyer. When you combine effective content creation with an effective distribution strategy, you can 10X your content marketing strategy.

I’m a firm believer of asset driven growth over hustle driven growth. Group programs can help you scale your business instead of running yourself ragged with one-on-one coaching. In this episode we see how Stacy Mayer leveraged group programs so she could avoid entrepreneurial overwhelm.

I explore the solution to entrepreneurial overwhelm. I look at how Steve Jobs came back into Apple two months before it declared bankruptcy and pulled it back from the brink. By niching down, he saved a currently multi-trillion dollar business.

There are three core strategies that will allow you to craft that highly qualified list, and they take time. Too often we see the tail end of many years of consistent, hard work and mistake it for rapid growth. Slow, consistent growth is the name of the game.

My guest today is an expert on using the ecosystem Silicon Valley provides to scale your business, whether you’re in tech or not. As the CEO of Connection Silicon Valley, Joanne Fedeyko connects, consults, and advises women entrepreneurs on how to use the secrets of Silicon Valley to their advantage.

If you want to scale your business so you can generate revenue without working 24/7, learning how to integrate team members who do what you do is critical. But how do you convince your clients to work with those team members when they come to your company to work with you?

In my first company, I was the only asset. So when I stopped working, the money stopped, and my business was left vulnerable. As a female entrepreneur, if you find yourself in a similar position, then take a step back to evaluate your strategy and get ready to do something about it!

If you want to build an incredible team, transform your relationship with yourself, and become the leader your future business needs, you need CEO confidence.

When Whitney Wolfe Herd left Tinder she knew she had the skills, experience, and drive to building something great. She went on to create Bumble and soon, at the age of 31, became the youngest self-made female billionaire in history. Success leaves clues. I dissect her story to bring out the single most lucrative, most valuable nugget to help you unlock your next level of business growth no matter your starting point.

Queens of business know that we are not actually building a business, we are building a world. This mindset is critical when it comes to creating a Jewel Business, one that uses the 30-30-30 concept to garner more Cash, Influence, and Autonomy. Do you want to be a minion in someone else’s world or the queen of your own domain?

Most business models leave something to be desired for women. They focus solely on profitability and economic growth, and leave out our desire to make an impact or create freedom in our schedules. Most balance sheets ignore a big part of what success means to us.

I’m sharing how I regained control over my schedule by making five simple but powerful changes and how you can do the same. We did not create businesses to become slaves to them; you run your business, it shouldn’t run you. I’m sharing how I have so much white space in my calendar without leaving any money on the table, and how you can rethink your relationship with time to create more of it.

Eva and I talk about building connections online and going deep with our networks, not just wide. She shares what led her to start hosting these roundtables and how they work so that you can take inspiration from them and create your own unique social selling method. We also introduce you to the idea of social media monogamy and why doing the thing your own damn way is always the best way.