The pricing decisions you make TODAY are going to impact your business TODAY and for up to 3 years after the economy recovers. So if you are considering: Slashing your prices… Offering some of your services for FREE… Or Introducing new, low-cost...
Is it OK to sell during a global pandemic? Should you double down on your sales outreach in order to hit your revenue targets? Should you relax your sales efforts during this unprecedented time? Are people too panicked and distracted to buy, sign contracts or make...
Women entrepreneurs: Is it okay to market your business during a crisis? Will you get backlash from promoting your company in the midst of a pandemic? And if you do decide to increase or maintain your marketing, what should you say and how should you say it? During...
